All of us at one point or the other been enamored by what started of as a search engine - Google. Be it its philosophy, the fabulous out of the box applications that almost everybody can use and need to use or the stock..It seems everything it does starts a trend. Even before the admiration of the best internet explorer could die down Google applied its data searching and data mining abilities to spurn out fantastic applications such as the Google Earth and Google Maps. Ever wonder how Google manages to be so innovative? It is the company's strong engineering principles that make this happen.
Never compromise on the quality of the people you bring in and hire only the best and brightest minds. It is easier said than done because getting in the intelligent people in is only a small part of the battle won. What is most challenging is keeping the motivation levels high at all times. One would think a big popular name like Google would draw people to it like bees to honey. While that may be true to some extent it is the freedom to create.
A company that allows employees to spend 20% of their time working on projects that interests them. Now how many such companies have you heard of? The company that totally frees up people who demonstrate a streak to innovate. What is a better example of this than the history of Google's founder Sergey Brin. It was the restrictive regime of the Soviet Union that forbade Jews from holding high ranking professional career positions that prompted Sergey Brin's father to relocate to the US. In this free country where opportunities are aplenty, Sergey's talents could be nurtured and as fate would have had it, Sergey met Larry and they founded Google from the most famous garage in Menlo Park California.
Ever ponder to think that had it not been for Sergey's father's decision to seek freedom, we would have missed out on the legend of Google today.
All of us have heard umpteen number of times the Google's mantra, " Don't be evil". In these times, the company has proven time and again that money can be made by following the path of honesty and doing no evil. I believe it is this philosophy that has resulted in the good karma. The philanthropic division of Google called the google.org is exploring how best technology and renewable energy sources can be combined to create a greener and better tomorrow. Perhaps greener sources of energy is the next big revolution to hit us and these biggies are already have the ingredients to bake the pie so that when the revolutionary wave hits us, they will be ready to eat it. On second thoughts Google's brightest minds will lead us there...
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